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Please use this identifier to cite or link to this item: http://hokuga.hgu.jp/dspace/handle/123456789/349

Title: 記号論マーケティングは広告戦略をどのように捉えていたのか?(黒田重雄教授退職記念号)
Other Titles: Advertising Strategy in Semiotic Marketing(The Commemorative Issue in Honor of Professor Shigeo Kuroda on the Occasion of his Retirement)
Authors: 下村, 直樹
Shimomura, Naoki
Issue Date: 25-Mar-2010
Publisher: 北海学園大学経営学会
URI: http://hokuga.hgu.jp/dspace/handle/123456789/349
Appears in Collections:第07巻第4号

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